How to Write Great Captions with the NEW AI Feature from Hashtag Expert

July 10, 2024

Visual content reigns supreme on social media—no doubt about that. But while your picture or video might make people slow their scroll, it's the caption that keeps them around and gets them to engage with your content.

Unless you’re Kim Kardashian, you can’t just throw in a 🗡️ or 💛 as a caption and expect people to like, comment, and share—there has to be more substance.

Sometimes, the right words come easily, but other times, you might be staring at a blank text field with no ideas. But those posts still need to go up.

That's where AI tools come in to save you from writer's block and wasted hours. You can create engaging captions in minutes and then make a few easy tweaks (keep reading to learn the magic) to make them sound more authentic and unique to you. Just like that, you'll have content that catches the eye and hits your followers right in the feels.

How to Generate Captions with Hashtag Expert

Step 1. Type in a prompt. Quickly enter a topic or describe what your post is about, and let our AI do all the heavy lifting.

Step 2. Choose a tone. Decide which tone matches your post’s vibe and your account's overall feel—styles range from funny and inspiring to sentimental and humblebrag.

Step 3. Review the suggested captions. The AI will generate quite a few options tailored to your prompt and the tone of your choice for you to explore.

Step 4. Regenerate & edit. Pick the captions you like the most and ask the AI to generate similar texts to have even more options to choose from. Once you find the perfect one, tweak it slightly using our tips below to add an extra personal touch

Step 5. Copy & paste. Copy the final version to your clipboard and post on socials, whether it’s TikTok or Instagram. Give it a try and see how AI captions can level up your social media game!

>>Try AI Captions now<<

Foolproof Ways to Add Personality to Your AI-Generated Captions

Break (some) grammar rules

We love creators who nail their “it’s” and “its” every single time, but not all grammar rules are created equal on Instagram and other social media platforms.

One of the rules you can totally ignore is writing in full sentences. Short, snappy phrases work much better for socials. Starting a sentence with a conjunction “and” or “but” isn't a crime either—it keeps things chill and makes it sound like you're mid-conversation. Crutch words such as "well," "like," "you know," which might be frowned upon elsewhere, fit right in with captions.

Capitalizing words is another grammar rule that’s no longer cool in the social media world. Check out the example below from @linnealevoskin, where she skips capitalizing the first word in the sentence and even the city name.

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Example prompt: a photo dump from Barcelona

AI-generated caption: I’m having just another fabulous day in Barcelona

With added personality: just another fab day in barcelona

~Have fun~ with punctuation

Hail, the reigning queen of relaxed social media writing. There's a whole playground of fun with full stops, exclamation marks, and more. Some of our favorite ways to take liberties with punctuation include:

  • Going wild with exclamation marks: Hello weekend!!
  • Using a tilde to highlight irony: Absolutely ~loving~ this kale salad while my bf is enjoying his burger
  • Being sarcastic or mocking with quotation marks: Caught in the act of being “productive”
  • Creating suspense with ellipses: Just wait for it…
  • Adding emphasis with full stops after each word: Need.More.Coffee.

Example prompt: beautiful views from my hotel window

AI-generated caption: I’m waking up to this breathtaking view. Just another casual morning.

With added personality: waking up to this breathtaking view… just another “casual” morning

Use intentioNAL informal formatttting

Just like punctuation, fun formatting is another easy way to make your texts sound more like you and less like ChatGPT WITHOUT actually changing any words.

  • Use ALL CAPS for emphasis. You can capitalize a particular word to make it stand out or even a certain syllable to prompt the reader to stress it differently. Sometimes, writing whole sentences in ALL CAPS works great for captions, making it feel like you're super excited or really angry.
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  • Stretch out words, like thisssss. It can convey different shades of meaning and emotion. In some cases, stretched-out words show exaggerated excitement or enthusiasm: "This is amaaaaazing!" Starting the caption with “Heyyyyy, youuuu!" makes your greeting sound warm and friendly. But it can also indicate doubt or hesitation: “Suuuuure, if you say so."

    Look at how @bonge.gumede uses intentional formatting with the words “loveeeee” and “beeeeeen” and think about the kind of emotions the creator is trying to get across.
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Example prompt: our wedding anniversary

AI-generated caption: From partners in crime to partners for life! Love you to the moon and back ❤️

With added personality: From partners in crime to partners for LIFE! Looooove you to the moon and back ❤️

Use emojis ✍️🌟👽

Sure, you probably use emojis already—who doesn’t love a 😂 or a ❤️? Emojis are perfect for adding a personal touch to captions and showing off your personality and style. And they’re practical, too! Well-placed emojis break up text, making it more visually appealing and easier to read.

But let’s be real, some emojis are a bit overused. Scroll through your feed, and you'll see plenty of heart-eyes faces, but when was the last time you came across this adorbs 🐛?

Deep dive into your emoji keyboard and pick out some under-the-radar ones that feel authentic to you and your feed's vibe. And maybe skip the 🚀—apparently, there’s a widespread opinion online that this emoji is a dead giveaway that your caption is AI-generated.

Example prompt: teasing an upcoming trip to NYC

AI-generated caption: Ready to take a bite out of the Big Apple! 🇺🇸

With added personality: ready to take a bite out of the 🍎🗽

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Include a call-to-action or a question

Not every post needs a specific purpose or intention if you’re running a personal blog rather than a business account. Sometimes, you just want to share random pics because they’re too good to keep to yourself. But occasionally, asking your followers to do something other than just scroll by can indeed boost engagement. Here are a few ideas to get your creative juices flowing:

  • double-tap if you [find this funny/can relate/feel it too/agree, etc.]
  • share your story in the comments
  • comment below with [emoji]
  • vote for your fave in the comments
  • ask me in the comments
  • tag a friend with who you want [to do smth related to your post]
  • share with a friend who…
  • share to spread the good vibes
  • save/bookmark this for later

Example prompt: Friday vibes

AI-generated caption: Finally, my favorite F-word: Friday!

With added personality: finally, my favorite f-word: friday! Comment below with emojis of your friday plans 🧩 📖🧋🍪

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The Final Touch

You want your captions to feel like a casual everyday conversation. The fancy, flowery language that AI tools can sometimes come up with would have certainly impressed your Grade 10 English teacher, but it doesn't always really resonate with your followers.  

Read your final caption with some (or all) of the suggested small changes out loud and listen for any parts that sound off. Rewrite those bits like you're chatting to a friend. Here’s how to do that:

  • Use simple, everyday words, like “try” instead of “attempt.”
  • Break long sentences into shorter ones.
  • Use informal abbreviations where they fit.

Example prompt: my bestie is getting married

AI-generated caption: Proof that fairy tales are not just for storybooks. Congratulations, bestie!

With added personality: Proof that fairy tales aren’t just for storybooks. Congrats, bestie!

Download Hashtag Expert now and start creating thumb-stopping captions in minutes!

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